Video Archive | Betty Edwards (1)

Betty Edwards Brain Hemispheres and Creativity
Betty Edwards explains the research behind her first book about brain hemisphere functions. She focuses on ways to improve...

Betty Edwards Brain Hemispheres and Creativity

October 12, 1988 | Video Lecturer:
Introduction by:

Betty Edwards explains the research behind her first book about brain hemisphere functions. She focuses on ways to improve creative problem solving. She explains the difference between the L-Mode and the R-Mode, the verbal, analytic mode and the visual, perceptual mode, which is the fundamental basis of her theory. During the second hour of the lecture Edwards performs creativity exercises with the audience.

Clips

Betty Edwards Brain Hemispheres and Creativity-clip_2513
Betty Edwards Brain Hemispheres and Creativity-clip_2513
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Betty Edwards Brain Hemispheres and Creativity-clip_2515
Betty Edwards performs an exercise involving face patterns with the audience, illustrating the conflict that sometimes occurs...
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Betty Edwards Brain Hemispheres and Creativity-clip_2516
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Betty Edwards Brain Hemispheres and Creativity-clip_2518
Edwards describes the five stages of creativity: Questioning, Saturation, Incubation, “Ah-ha” and Verification.
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Betty Edwards Brain Hemispheres and Creativity-clip_2519